Get All Access for $5/mo

RentRoomi To Enter New York, London, and Hong Kong Currently, the start-up allows people to list a room or an entire property on the platform and only charges once tenants have moved in

By Prasannata Patwa

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

Shutterstock

After OYO Rooms, Rajasthan-based listing platform Rentroomi plans to enter New York, London, and Hong Kong in a bid to tap new monetization models, according to a top company executive.

Currently, the start-up allows people to list a room or an entire property on the platform and only charges once tenants have moved in. Apart from landlords, tenants can also find roommates by mentioning details including rent, area and available facilities, similar to multiple "Flat and Flatmates" groups on Facebook.

"When we compare Bengaluru with New York, the American rental market is pretty organized. For instance, if I provide a verified roommate and start charging for it no one would pay. But the same thing works in developed markets," said Nitin Sharma, founder, RentRoomi.

Owned by 9194 Host Venture, the house-sharing start-up was founded in 2016 by Sharma, a computer science graduate from Rajasthan Technical University.

With about 12 employees, the start-up is fully operational in Bengaluru, Jaipur, and Pune, among two more domestic cities. Hospitality and co-living platforms including Ritesh Aggarwal-run OYO Rooms (Oravel Stays Pvt. Ltd) are also partners on the platform.

Working professionals are finding it increasingly difficult to find accommodation. With increasing real estate prices in megacities, including Mumbai, across India, shared accommodation becomes a safe haven for youngsters.

Co-living spaces, including Bengaluru-based Zolo Stays, and Delhi-based Coho, house-sharing platform Nestaway, and OYO Living, OYO's home rental vertical are a few spaces, among many others, which have developed in less than seven years.

But even with more than 30 million young population generating revenue, it has been a difficult task for most of these platforms.

People have been renting apartments in India for the longest time but not in formats offered by these start-ups. Co-living or community living offers shared or private rooms and common spaces including kitchen, play area, and dining area. Finding roommates on the Internet is also a format not widely accepted. Major chunk of funds goes into developing and maintaining these properties, while also investing in marketing campaigns.

In January, Softbank-backed OYO Rooms, which is restructuring itself, fired thousands of employees across India and China, citing non-performance as the issue. The company dropped about 600 employees in China and more than 1,000 staff members domestically.

RentRoomi, majorly bootstrapped, is also planning to develop its own co-living properties.

Prasannata Patwa

Entrepreneur Staff

Correspondent

News and Trends

TATA Motors Implement Plans to Support Their Demerger

Tata Motors Finance Limited (TMFL) is merging with Tata Capital Limited (TCL) through National Company Law Tribunal (NCLT) scheme of arrangement ahead of its demerger between Tata Motors' passenger and commercial vehicles.

News and Trends

Ixigo Parent Le Travenues Announces IPO Opening Date and Details

With holdings of 23.37 percent and 15.66 percent, respectively, SAIF Partners and Peak XV are the company's largest shareholders.

News and Trends

Fintech Startup Fibe Raises USD 90 Mn in Series E Round Led by TR Capital, Trifecta Capital, and Others

The Pune-based platform aims to deploy the fresh funds to expand reach, strengthen technological infrastructure, and deepen its impact across India.

Marketing

5 Ways ChatGPT Will Impact Digital Marketing

ChatGPT is creating ripples across the digital landscape right now. Here are five ways it can benefit your ads, campaigns and marketing strategies.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.